Merchandise only comes to fans. In partnership with Spring – the commercial company formerly known as TeeSpring that was recently acquired by Amaze – OnlyFans creators can sell virtual products to their fans directly on their platform pages.
The feature works in combination. If you go to the page of a creator who has an open store, you can see what products are available and be directed to their Spring page to shop.
“As an organization of first-time creators, there are over 3 million creators on OnlyFans, which means over 3 million small businesses now have access to a new monetization tool,” said Ami Gan, CEO of OnlyFans, in a press release.
Only fans are not cut out of this experience, but the feature encourages creators to integrate their businesses deeper within the platform. Last year, the company made $433 million in revenue and is on track for $2.5 billion in revenue this year — so OnlyFans isn’t exactly hurting for cash.
Creators using this new integration will see the same prices as any other Spring store. The income a creator receives for each item sold varies depending on the cost of production – for example, if it costs $31.95 to print a hoodie, if the creator sells it for $50, they will make $18.05 per sale.
Creators can choose the price points for their merchandise, and they can also choose what types of items they want to sell from over 120 products, including shirts, mugs, pillows, iPhone cases and puzzles (in our opinion, the idea of an adult creator selling a risqué puzzle is too funny and someone he should definitely do that).