An interesting story reached us today from Samsung’s homeland of South Korea. The company is said to have drastically reduced its delivery target for the Galaxy A23 5G smartphone. Earlier this year, Samsung planned to sell 12.6 million units of the A23 5G, along with 17.1 million units of the A23 4G this year.
However, if a new report from the Korean publication the electr Believe the newly revised Galaxy A23 5G shipment target is below 4 million units. That’s a drastic reduction in target by about 70%, and the reason could have something to do with a mysterious, undisclosed issue with this particular model.
According to the same report, “a specific feature that was supposed to be on the phone was causing serious problems with the handset’s operation,” requiring Samsung to conduct a months-long investigation into the issue to find out what the exact problem was.
While this isn’t even said outright in the form of rumours, we’re led to believe that this issue and the investigation that followed might have something to do with why the A23 4G was released in March, while the A23 5G only hit the market came streets in September.
The mysterious, unnamed issue was eventually resolved, but “due to the headache it caused,” Samsung plans to make fewer units of the A23 5G. The “below 4 million” target for 2022 will be complemented by a 5 million target for 2023.
If you’re intrigued and curious about how the A23 5G has panned out, stay tuned for our in-depth review, which is still in the oven but will be fully baked very soon.