Toyota shows off its first battery electric pickup truck | Jobs Reply


Toyota Motors unveiled its first battery electric vehicle (BEV) pickup truck in Thailand this week. The EV prototype is generating interest among buyers and looks ready for the road, but buyers are asking, will Toyota sell its electric pickup in the US?

Will Toyota’s electric pickup truck go to the US?

On the 60th anniversary of operations in Thailand, Toyota has revealed its first fully electric pickup truck, the Hilux Revo BEV prototype.

Since the EV truck is designed for consumers in Thailand, it is designed for a different purpose. Thai drivers often prefer a versatile pickup that can accommodate a mix of passenger and cargo space.

Looking at the picture of the Hilux Revo BEV you can tell it is designed for the Thai market. Toyota’s EV pickup appears to be in the mid-size range with a single cab and extended bed. Also, you can see details that indicate it is made to work with tie-down hooks on the outside of the bed rails.

The electric pickup closely resembles its Hilux truck line, but of course, without the diesel engine. The Thai market is dominated by pickup trucks, with Toyota’s gas-powered Hilux Revo trucks being a top competitor.

Thailand is Toyota’s fourth-largest manufacturing base worldwide, after Japan, China and the United States.

Although Toyota didn’t offer specifications, the EV pickup has a charging port on the front left fender. Toyota’s CEO, Mr. Akio Toyoda, said at the event that the electric pickup is “designed to support carbon neutrality and a better environment for everyone.”

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Toyota Hilux Revo BEV Concept Source: Toyota Motor

For US consumers, I don’t get my hopes up for electric cars making their way here. The company’s CEO reiterated its hybrid approach going forward, claiming:

At Toyota we believe in creating a complete portfolio of carbon reducing options for our customers from hybrid electric vehicles, plug-in electric vehicles, battery electric vehicles and fuel cell vehicles. Also, we’re pursuing hydrogen fuel options like these GR-Yaris and GR-Corolla hydrogen powered concept cars. As we work to achieve a sustainable future, I also believe we need to take a holistic approach to carbon neutrality.

He added:

I often get criticized in the press because I won’t declare that the automotive industry is 100% committed to BEVs. I believe we need to be realistic about when society will be able to fully adopt battery electric vehicles and when our infrastructures can support them at scale.

Toyota has a long history of lobbying against all-electric use. Nevertheless, the world’s largest automaker has taken several initiatives in the past few months to better compete in the EV market.

Tech by Electrek

Toyota is releasing an electric pickup in Thailand because of the market. However, Toyota’s comments about the adoption of electric cars make no sense.

The US has about 140,000 public electric vehicle chargers and is building a national network of chargers through its NEVI program. The program includes a $5 billion investment over five years to build EV charging networks, particularly along interstate highway systems. As of September, all 50 states have approved plans to cover 75,000 miles of highway.

Tesla, Ford, GM, Hyundai, and basically every automaker at this point have proven that electric vehicles work and, perhaps more importantly, consumers are demanding them.

Instead of trying to get its hands on a variety of technologies, Toyota would do well to commit to building a reliable mass-market electric vehicle, given that the company recently expressed interest in developing a dedicated EV platform.

While Toyota teased an electric pickup for the U.S. market in 2021 after unveiling a new EV plan, the company hasn’t mentioned anything since then, and likely won’t.

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